When a company goes through a rebrand, there’s one big question: how do they put this new approach into practice and bring it to life for their customers?
For Mercury, who had involved their customers in the creation of their new yellow brand, a significant part of the answer rested on the customer experience, and Mercury’s Contact Centre staff, who talk to their customers every day.
The picture below shows NZC CC L3 Alignment Pilot class graduates. They actually all completed in December and the CEO was there to award all 30 trainees with their certs and the next co-hort of 16 complete next month, with another co-hort set to enrol in May. Read more about it here.